Bullied by his classmate and popular Newtube streamer Pakgo, Yoo Hobin spends his high school days suffering from humiliation and abuse. His troubles do not end there, though; outside of school, Hobin slaves away at a part-time job to pay for his mother's hospital bills. One day, Hobin accidentally spills ramen on Pakgo's cameraman Woo "Jiksae" Jihyeok, tripping over a cord and disconnecting the other boy from his gaming stream. Finally fed up with his miserable lifestyle, Hobin fights back and ends up in a pathetic brawl with Jiksae.

The next morning, it is revealed that the camera from Jiksae's stream had been recording the two boys' entire embarrassing fight. Moreover, the footage was accidentally uploaded to Newtube and had gone viral overnight, earning Hobin a whopping ten million won from viewership.

Drawn to the money Newtube streaming can offer him and his mother, Hobin works together with unlikely ally Jiksae to produce more videos of him fighting and see how far Newtube streaming can take them. Taking on bullies like Pakgo and other seemingly unsurpassable opponents, Hobin will either rise to the top of the streaming world or finally meet a foe he cannot outsmart.